Craig Shandler is a serial entrepreneur who has founded a number of successful Companies. He has innovated and pioneered new product categories leading to billions of dollars in sales. Provided leadership to a number of successful Companies, from start-up to high growth companies. He is an executive, with a proven track record in multi-channel marketing, creating brands, licensing and marketing successful, award-winning products in leading product categories. Mr. Shandler was the founder of Epiproducts and Breath Asure and is the former Co-President of Ideal Living, a vertically integrated multi-channel marketer of consumer products, such as Miracle Blade, Walk Fit, Prosvent, Tobi, Therapure, and Ionic Pro specializing in DRTV (“As Seen On TV”), internet, retail and global sales.